River City Travel Ball’s owner needed a modern logo to replace an outdated design and a website to streamline hosting over 100 baseball tournaments. He required logo variations for different events and an easy-to-manage platform to handle team sign-ups, field locations, and extra details like hotel bookings—despite limited tech skills.

I took charge of graphic design and website development, collaborating with the client to meet his needs:

• Branding: Crafted a sleek, sporty logo with multiple generic variations for tournament flexibility.
• Frontend Design: Built a clean, engaging interface to showcase custom graphics and tournament info.
• CMS Simplicity: Leveraged Webflow CMS to simplify management, training the owner to update events effortlessly.
  I’ve since provided ongoing updates and new graphics, ensuring the site evolves with his growing tournament schedule.

I delivered a tailored solution:

• Logo & Graphics: Designed a polished logo with adaptable variations, plus custom visuals for each tournament—integrated into the CMS for easy assignment.
• Website: Created a responsive frontend with Webflow, displaying team sign-ups, field details, hotel info, and score brackets, all powered by an intuitive CMS the owner mastered quickly.
  My focus on simplicity and usability empowered a less tech-savvy client to manage a robust platform independently.

The revamped site transformed their operations:

• 100+ events hosted, with the CMS streamlining team sign-ups and tournament updates.
• Increased sign-ups, drawing new participants and retaining repeat customers who value the site as a reliable resource.
• Enhanced ease of management, saving the owner time and effort while boosting his confidence.
• Ongoing support has kept the site fresh with new graphics and features, solidifying its role in their success.
  This project highlights my knack for graphic design, frontend UX, and CMS simplification.